Antonia Skaraki presents H2B: The corporate identity of Business Hub Heraklion
25 October 2017
The new Synergy Business Centre H2B - HUB 2 BUSINESS opened its doors on Friday, October 19. It is a project designed according to the international standards of business, mentoring and coaching. An innovative enterprise for Crete, it was created by the Heraklion Chamber of Commerce, and it operates with the support and supervision of Deans, scientists, lecturers and CEOs from Greece and abroad.
The strategic planning, brand name and H2B logo was presented by Antonia Skaraki. The symbol and visual communication is inspired by the most important human element: H2O; the water. The same way two hydrogen atoms unite with oxygen and produce water, H2B unites people and ideas through synergy. Their common element: business. H2B is a place where people create and build ideas. The youthful tone and creative graphics presenting the different fields of operation managed to captivate the audience. H2B’s goal is to be starting point for sustainability and growth. Hub 2 Business is the cradle of business and so is Branding.