When they ask me here or abroad, who is the most passionate and talented Graphic Designer both in creativity and strategic thinking, there’s one name that comes to mind: that of Antonia Skaraki. The successful brands we’ve shared together and other projects I’ve seen, convince me that her 30 years of experience and the fresh talent she employs in her company create a combination destined to do great work, no matter how big the challenge.

I feel lucky to be on the same path with Antonia for the last 25 years. She’s the most positive and creative person co-operating with Mad. Her sense of empathy gives her the unique ability to capture instantly where you stand with your ideas and projects, and make you visualise how far you can take them. The truth is with her on your side it’s a case of sky is the limit.

We were introduced to A|S and Antonia through our collaboration on the Tella Thera project, where her agency, A|S Strategy, Branding & Communication, led the early stages of brand development. From the outset, we were deeply impressed by the team’s thorough and insightful research process, which laid a strong strategic foundation for the brand.

Working with Antonia and the A|S team was a genuinely rewarding experience. Communication was seamless, and there was a strong sense of alignment, creativity, and mutual respect throughout the project. The team’s ability to translate complex ideas into a clear, emotionally resonant visual language was truly remarkable. Drawing inspiration from diverse cultural and creative influences, A|S brings a distinctive perspective to every project—combining strategic thinking with artistic sensitivity. This approach added depth and authenticity to the brand’s identity, allowing it to stand out while remaining true to its roots.

Working with Antonia's team was one of the best decisions we made for our hotel. From the start, they understood what we needed even better than we did and went above and beyond of just delivering what was asked. They guided us with such patience and clarity through all the uncertainty that comes with building something new, helping us find our voice and shape a story that truly feels like us.
The brand they created became the foundation for everything else that followed. Every partner, from architects to designers, drew inspiration from their work, and the result is something seamless, timeless, and genuinely talked about. It’s rare to find a team that combines creativity, intuition, and heart the way they do. We couldn’t imagine Tella Thera without them.

Sweet and fierce, combined in a unique imagination.

Antonia is an endless source of creative energy! She is uniquely talented and our work together survives and thrives 20 years later. It is a testament to its quality and her inspiration. Congratulations Antonia, and to many more amazing dreams coming true!