“The importance of a product’s identity and its applications” was the theme of yesterday’s seminar organised by the Chamber of Chania, in the framework of Cretan entrepreneurship’s extroversion. The speakers Mrs. Aspasia Stavroulaki, Manager of Communication of Agri-Food Partnership Region of Crete and Antonia Skaraki, Owner and Creative Director of A.S. Advertising spoke about the Regional Cretan logo – Sponsorship and designation for local products as well as the Business plan Strategy.