Yebuna coffee’s soul lies in the birthplace of coffee, Ethiopia. Its history, culture, and language weave the very fabric of the brand. The name "Yebuna," meaning "of coffee" in Amharic, embodies far more than flavour and quality—it captures the very essence of coffee: its joy, its craft, its conversations, and its raw energy. The word "ye," echoing "yes" in so many languages, merges with "buna," evoking something inherently good, pure, innocent.
The design of the logo reflects clarity and purpose. Parentheses shape a capsule, symbolising the transformative journey of coffee. They carry its essence to coffee lovers everywhere, turning "my coffee" into "our coffee." This shared indulgence becomes a moment of reflection, an invitation for the senses—taste, aroma, and pure pleasure—to come alive with every sip.
Colour becomes a language of its own, rooted in the vibrant hues of Africa. The shades of sunset, water, and mountains illustrate coffee's remarkable journey, from its ancestral home to your cup. Place and feeling flow together, brought to life by the simple yet profound moment when a drop of coffee first touches your lips.
