Mamushka Bakery and Afternoon Tea in Bahrain combines exquisite teas and treats in a cosy and modern setting. The heart of the brand is “Mamushka,” the little mother, a symbol of care and nurture. The visual identity is timeless and luxurious, drawing on the symbolism of the Matryoshka doll, representing layers of generations, of care of flavours. The friendly, rounded typography and a colour palette of beige and indigo blue, with a red accent on the lips, evoke warmth and refinement. This carefully curated palette avoids overly vibrant tones, instead creating a classic, welcoming atmosphere.
Packaging becomes a cohesive experience. Each element, from gift boxes to bags, reflects understated elegance and flexibility, with patterns and textures changing according to use and adapting seamlessly to each idea. The different items round off the brand’s identity as well as the mystical tea ritual, reinforcing Mamushka as a comforting escape where refined taste and good manners meet a multicultural social interaction.
