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Plauteaux - The Grazing Atelier

  • Food

The brand draws inspiration from the grand tables of the Renaissance and the theatrical dinners of Versailles, where food was spectacle first and nourishment second. Each grazing box is designed as a moment of display, inviting guests to look, admire and share, with the food itself as the protagonist, expressed through its varied textures, colours and layers. The peacock becomes the visual embodiment of spectacle in motion, holding the fork that signals the beginning of the meal. Red is deliberately bold, almost narcissistic, a statement colour that refuses to go unnoticed. The Greek letter “Π” leads the Latin characters, creating a logo that is unapologetically multicultural. After all, taste knows no borders. Only personality.

  • Brand Strategy
  • Brand Story
  • Brand Identity
  • Naming & Nomeclature Systems
  • Typography
  • Visual Identity
  • Brand Guidelines
  • Packaging Design